Podium Audio

Logo, Branding

Podium Audio is the second largest audiobook publishing company in the world, initially gaining momentum with their breakout title The Martian by Andy Weir, which eventually went on to become a major Hollywood hit.

After 6 years of rapid growth, Podium needed to update their brand identity to reflect their exciting collection sci-fi and fantasy audiobooks and to better differentiate themselves from the stuffy ‘Big 5’ publishers.

To accomplish this, we worked together to design an entirely new, more modern logo and paired it with a vibrant, high-contrast color palette. The typography is bold but timeless, allowing Podium to move forward confidently into the next chapter of its success.